BrightHouse Chairman and Founder • BCG Henderson Institute Fellow • Professor • Author • Speaker •  Magician • Yogi • Thinker 



Named One of the 100 people who will change the way the world thinks by Fast Company, Joey Reiman is Chairman & Founder of the International Center for Applied Purpose & global consultancy BrightHouse, a company whose sole purpose is to bring greater purpose to the world of business. As of May 2015, BrightHouse joined The Boston Consulting Group, as an independent business unit to bring the art of purpose to the world on a larger scale.

Father of Ideation – a term he coined – Reiman has emerged as the subject matter expert in the area of purpose-inspired leadership, marketing and innovation. His breakthrough purpose methodology and frameworks have been adopted by the likes of the Boston Consulting Group, Procter & Gamble, McDonald’s, and many other Fortune 500 companies across the globe.

Reiman is a frequent branding guest expert on CNN, and is a monthly columnist for BE Magazine, created by Mahatma Gandhi’s grandson, Arun Gandh and world-renowned Professor Philip Kotler calls Reiman, “The Moses of Marketing”.

Reiman’s book, The Story of Purpose: The Path to Creating a Brighter Brand, a Greater Company, and a Lasting Legacy, has been named by The News & Observeras one of the top 25 books for Corporate America and his latest book, Thumbs Up, was released this summer, which focuses on how personal purpose creates the life of your dreams.

As an adjunct professor at the Goizueta School of Business at Emory University, he teaches tomorrow’s executives his revolutionary theories and applications for purpose-inspired profit.

Winner of hundreds of awards, including the Cannes Lion and Corporate Marketing Leader of the Year, Reiman says his greatest accolade is his self-proclaimed title of famillionaire, a person whose real wealth is in his family.

This fall Joey was named a BCG Fellow, a title given to the most accomplished thought leaders within the company.

To join the conversation with Joey, visit and follow @JoeyReiman and #TalkPurpose.


See Joey’s CNN Appearances:

Watch Joey Reiman’s TEDxEmory talk:


Intermarket Agency Network Annual Meeting
Atlanta, GA – October 16, 2015

Epilepsy Foundation Annual Meeting
San Antonio, TX – October 27, 2015

2015 CFO Executive Summit
Atlanta, GA – November 9, 2015

2015 CHRO Executive Summit
Atlanta, GA – November 9, 2015

Boston Consulting Group Global Consumer Practice Annual Meeting 
London – November 18, 2015

World Economic Forum – BCG Keynote Dinner Speaker
Davos, Switzerland – January 21, 2016

SunTrust’s OnUp Live Event at Philips Arena 
Atlanta, GA – January 28, 2016

Sinai Business Alliance
Atlanta, GA – February 10, 2016

Leadership Atlanta, First Speakers Series
Atlanta, GA – March 1, 2016

BCG Canada Annual Meeting
Toronto, Canada – April 1, 2016

BCG Worldwide Consilium
Chicago, IL – April 6, 2016

Swarovski Innovation Forum
Wattens, Austria – June 21, 2016

Sustainable Valley Festival
Oslo, Norway – June 23, 2016

BCG Annual CFO Conference
New York, NY – September 26-27, 2016

Atlanta Symphony Orchestra Summit
Atlanta, GA – October 8,2016

Masonite Purpose Launch
Orlando, FL – January 7, 2017

Stanley, Black and Decker Leadership Conference
Miami, FL – January 16, 2017 

BCG Brussels Young Leaders Event
Brussels, Belgium – March 7, 2017

BCG Brussels CEO Event
Brussels, Belgium – March 8, 2017

BCG Slovenia CEO Event
Ljubljana, Slovenia – March 9, 2017

BCG Croatia CEO Event
Zagreb, Croatia – March 9, 2017

BCG Budapest CEO Event
Budapest, Hungary – March 10, 2017

BCG Montreal CEO Event
Montreal, Canada – May 1, 2017 




To schedule Joey for your next event, please e-mail us.

Visit the BrightHouse website.

Visit the Daily Joey website.